Write a two-page short essay
sources:
Pages: 2
Spacing: Double spaced
Topic:
Details: Write a two-page short essay where you identify and explain three examples of when you recognize you made a purchase based on the pressure placed upon you by a specific ad or commercial. Can you identify any instances when you bought something because the image of that product “pushed the right buttons” in your mind? Maybe a certain smartphone? Or an automobile? Or… Explain in hindsight how you believe the ad or commercial delivered the right message for you.
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Impact of Marketing on Consumer Decisions
Advertising has a significant impact on people’s purchasing habits. People purchase products based on the information they have about them. For this reason, many people prefer buying popular brands to less known ones. Consequently, companies across the United States and the world spend a lot of resources in marketing to enhance their sales. Intensive marketing allows firms to inform people features of their products, prices, and locations they can obtain them. Therefore, advertisements play an integral role in my purchasing decisions. Before I purchase an item, I always analyze its commercials on the television, radio, billboards, and Youtube. Moreover, I check social media pages of the companies that manufacture items I want to purchase to check whether I can acquire more details about them.
(605 words)