Apple and Shazam
wright about strategy factors in resources acquisition.
please use Apple and Shazam as an example.
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Abstract
Apple is a worldwide company which has been successful in innovating products like iPod, iPad and Mac into the market. The company has been able to collect a considerable amount of revenue in recent years. The company sells smartphones and computing devices such as MacBook Pro (“2.1. The fiscal stance has been mainly pro-cyclical,” 2014). The company over the years has been able to analyze the market and elevate its performance through its strategic capabilities in its external and internal demands.
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