Assignment #4: Creating a Professional Portfolio of Communication
| Style | APA |
| Number of words | 371 |
| Number of sources | 0 |
| Spacing | Double |
| PowerPoint slides | 0 |
Creating a Professional Portfolio of Communication
Description
You will develop your own personal portfolio of professional materials for career development. In this assignment, you will create a professional resume, a cover letter, and a professional LinkedIn profile page in response to the following job description for a Social Media Communications Manager. Your resume and cover letter should not exceed a single page each. You need to craft your cover letter to reflect the skills and abilities in the job description so the recruitment software program will “pick up” the keywords, like search engine optimization so that your cover letter is selected as a match. Think about how the skills you have learned in this course give you the skills and experience to be able to do this job.
LinkedIn is a professional social network- it is for professional networking only, not a social or news site. The intention is to network with like-minded professionals in the industry of your existing career but also people who could serve as useful resources for switching careers, looking to get into other fields or friends of yours who offer services that might be useful professionally. Take a look at my LinkedIn profile and link with me!
Deliverables
Create a professional resume and upload it to this assignment
Write a professional, 1-page cover letter applying for the job in the description below and upload it to this assignment.
Complete a LinkedIn Profile (see below) include the LinkedIn profile link on your cover letter and resume
Resources
1. Textbook
2. Job Description: Social Media Manager
“We are looking for a social media manager to administer our social media accounts and perform community management. You will be responsible for crafting and writing posts (images and videos provided by other team members) and responding to fan comments. You will also regularly update the social pages (cover, profile, etc.) based on current brand goals. Additional copywriting requests for company ads and websites will also be expected. Strong copywriting is essential! As part of the interview process, samples will be necessary.
As a social media manager, we expect you to be up-to-date on the latest digital and social trends. You will have great communication and writing abilities that will allow you to clearly express the company’s vision through social posting. We are looking for someone who’s passionate, pays great attention to detail, and wants to grow immensely in an incredibly fast-paced start-up environment.
Job Duties:
Manage the social presence and the social media day-to-day activities
Manage operations of uploading and posting on all social platforms including Facebook, YouTube, Twitter, Instagram & Reddit
Copywriting for social media & other company initiatives as needed
Design and edit social media strategy to align with the brand goal
Community management via response to comments and messages
Maintain and update posting calendar
Oversee social media accounts’ design and timely updating
Qualifications
Bachelor’s degree in Marketing, Business Administration, or related field of study preferred
Proficiency with Facebook, Instagram & YouTube
Knowledge of online marketing channels
Stays up-to-date with current technologies and trends in social media
Excellent copywriting and communication skills
1-3 years experience in social media & copywriting preferred
Passion & knowledge of Basketball (Soccer a plus)
Strong strategic, analytical, and organizational skills
YT SEO experience preferred
Job Type: Full-time
Salary: $50,000.00 to $65,000.00 /year
Experience:
Social Media Marketing: 1 year (Preferred)
Education:
Bachelor’s (Preferred)
Language:
English (Required)
Address your cover letter to:
ACME Corporation
1000 Main St
San Diego CA 92000
Assignment Expectations
Length:
Resume = no more than 1 page
Cover letter = no more than 1 page
Resume templates in Word or Google docs are fine, but don’t use anything overly graphic- recruitment software is text-based and will not be able to read fancy graphics.
LinkedIn profile:
must be a complete profile including a professional-looking picture (selfies are fine as long as they look moderately professional).
You must include your LinkedIn profile link in both your resume and cover letter so your instructor can verify your profile.
I will send you my LinkedIn profile link once I create it so you can include it in the resume and cover letter
here’s the link https://www.linkedin.com/in/ahmed-yassin-3a2206201…
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