Competitive Strategy
What are the main benefits of localizing products or services in your industry?
In this course, we discussed how several companies such as Ford (Learning from Mistakes opening incident) and Coca-Cola (Strategy Spotlight 7.4) adopted a localized international strategy. Interview a manager in an organization with foreign market exposure and ask the following questions: (1) what are the main benefits of localizing products or services in your industry?, (2) how do you manage the resulting complexity of localizing products or services?, and (3) do you find it necessary to localize other value chain activities (such as HR management)? Then ask yourself this question: Do the responses indicate that the organization is guided by established industry best practices or systematic strategic analysis of the internal and external environment?
Present a report of the above questions in an essay format. Bullet points should not be used.
Part 1 needs to be 800 plus words and APA format (refer the Competitive Strategy textbook)
Part 2:
Subject: Competitive Strategy
Practical Connection Assignment
Provide a reflection of at least 600 words of how the knowledge, skills, or theories of this course (Competitive Strategy) have been applied or could be applied, in a practical manner to your current work environment. If you are not currently working, share times when you have or could observe these theories and knowledge could be applied to an employment opportunity in your field of study.
Answer preview what are the main benefits of localizing products or services in your industry?
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