Discussion
What are the key aspects of Popeyes’s franchise model?
What are the key benefits of franchising for Popeyes franchisers and franchisees? What are the drawbacks of franchising?
How much leeway should Popeyes offer to individual franchisees in deciding on the menu, restaurant appearance, and advertising? Should Popeyes take a centralized approach, or should it let franchisees adapt their strategy to local conditions?
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APA Format, 664 words