Discussion Question
Choose one of your favorite brands, and respond to the following questions: What mental image should the brand stimulate today and in the future? In what product classes is the brand competing today? Could this change in the future? Explain.
Response should be no more than 15 lines. My favorite brands are Adidas , Samsung Galaxy and MIchael Kors
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Solution Preview
My choice of brand is the Samsung Galaxy ‘S’ Phone Series, specifically Samsung s8 to s9plus; Samsung Galaxy has other products such as the ‘J’ series and the ‘A’ series but the ‘S’ series has stood out to be the most progressively advanced in technology, user-friendliness, and product superiority among many other brands through time.
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