ENG week 3 discussion

Initial Post Instructions

Part 1: Research & Review
Search online to find a medical, health facility, or communal-health advertisement. Medical advertisements might include drugs (prescription or over the counter), treatments, or medical devices. You might also find an ad for a local health facility. Alternatively, you can find an ad promoting a communal health topic, like drunk-driving, homelessness, or properly buckling children in car seats. Ideally, you should work within your chosen topic for Week 3 and 4, but if you cannot find an ad about your topic, go with one that sparks your interest.

Part 2: Application
Dissect your chosen ad based on the 4 appeals from this week’s lesson: logos, pathos, ethos, and kairos.

• Attempt to find an example of each in your ad, and explain how each appeal tries to persuade the audience.

• If an appeal is missing, then discuss how its absence affects the ad’s overall persuasion.

• Finally, present your overall assessment of the ad’s effectivenes

Follow-Up Post Instructions

Respond to at least two peers or one peer and the instructor. Address the following:

Note: If you see that someone has already received feedback from two peers, please choose to help a peer who has yet to obtain feedback.

Solution Preview

Ad Rhetorical Devices

Response to Leavitt

Thank you for your post Leavitt. I believe that the audience for the ad you presented is any motorist, irrespective of his or her possession of some form of insurance against accidents. Your assertion that the ad would make an audience consider getting an insurance for him or herself,

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