Forum 6: Select an example of a neutral/ positive message from BizCom in the News.
Unit 6 Forum
Forum 6: Select an example of a neutral/ positive message from BizCom in the News.
http://www.bizcominthenews.com/bizcom_in_the_news/company-examples-for-chapter-6-neutral-and-positive-messages.html
· Discuss the type of approach used (direct/indirect).
· How was the message organized? Was it effective?
· Is there anything you would have done differently if you were the author of the message?
· How would you respond to this message (if appropriate)?
· Include the link to your selection in your response. Review the selection of other classmates before responding to their post.
Solution Preview
An example of a positive message that I chose is the internal email sent to LinkedIn staff about Microsoft acquisition of LinkedIn. The CEO Jeff Weiner wrote an email to the staff with an exciting and a puzzled tone explaining about the move. The approach which was used here was indirect. The CEO in his email did not explain what it was that was good for the company (the whole acquisition thing),
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