Implementation of Global Strategies (This is based on globalizing a company in China)

Primary Task Response: Write 600–800 words that respond to the following questions with your thoughts, ideas, and comments. Be substantive and clear, and use examples to reinforce your ideas.

Your team attends a trade conference on the subject of globalization. They have attended several seminars both advocating and dismissing implementing a global strategy. You return to the office and share some of what you have learned with the team.

“Globalization is a very interesting topic and can get very heated,” you explain. “There are some countries and companies who are fiercely loyal to their homes and would not consider going global. Others see it as a benefit to the company and their customers. Some people here in the states believe that American-made is best because we are contributing to our home country. But, is it? Is it always best to stay domestic? How does this impact pricing? Are you truly helping?”

As your team ponders these questions, you start to think about your position on the topic. Complete the following:

Are you for or against globalization?
Is your recommendation for your company to go global? Why or why not?
How does globalization impact the marketplace as a whole?
Has your opinion changed from the beginning of the course to now?

Solution Preview

Significance of globalization
Globalization is the process whereby companies are expanding from doing domestic businesses to global ones. It has brought about free movement of goods, people, and services from one country to another (David & Anthony 2007). It has also brought about the integration of cultures, the reason being that, as people move from nation to another, they get to learn a new culture, too, those people who they interact with, that is the local citizens, usually get to learn about their culture.

(720 words)