In-Depth Audience Analysis

In-Depth Audience Analysis

Assignment 2: In-Depth Audience Analysis

Locate your local Chamber of Commerce’s community profile either online or in printed material that describes your local community. Write a three (3) page paper on the following:

Illustrate the message’s view of the audience and stakeholders based on the written profile.
Create your own analysis of the community stakeholders and audience using the demographics, geographics, psychographics, sociographics, usergraphics, and webographics described in this chapter.
Give two recommendations that would improve the message, based on audience analysis.
Provide your rationale as to why your version would be better than the original.

The format of the paper is to be as follows:

Typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format, Microsoft Word document.
Use headers for each of the subjects being covered, followed by your response.
In addition to the three (3) pages required, a title page is to be included. The title page is to contain the title of the assignment, your name, the instructor’s name, the course title, and the date.

Solution Preview

A chamber of commerce is a usually a business network that could be formed locally that assists the businesses in that particular area. The aim of a local organization of such a form is to further the interests of the companies in the region. The members of these organizations are usually the businesses located in the area. The members elect a board of directors or a council of executives that will be responsible for the setting of policies to be used in the chambers.

(1,349 words)