Assignment Details
Assignment Description
Deborah enters your office ready to discuss the project. She discusses her feedback on the plan thus far. She states that your team is doing an excellent job researching and you’ve been keeping her uptodate on your findings. She commends you for your focus on effective management strategies because your team has been looking at every aspect of the company and considering both internal and external pros and cons. She asks that your team now apply the findings to develop a strategic framework so that the company can begin its global expansion programs. You decide that Deborah has brought up another good point and decide that the balanced scorecard would make a good part of the strategic framework.
A balanced scorecard suggests that we view the organization from four perspectives (the learning & growth perspective, the business process perspective, the customer perspective, and the financial perspective). Create a 23 page paper that discusses the following:
Briefly discuss the four perspectives of the balanced scorecard and analyze what each means to your organization.
In addition to the balanced scorecard, provide an overview of two other strategies that would be part of your company’s strategic framework for global expansion.
Why is it important to combine different strategies when pursuing global expansion?
In addition to your textbook material, here are a few resources that may help you learn more about the basics of the balanced scorecard:
http://balancedscorecard.org/Resources/AbouttheBalancedScorecard
http://apinstitute.com/kpiwhitepapers/whatisamodernbalancedscorecard.aspx
The materials found in the M.U.S.E. may help you with this assignment such as the audio file Choosing a Strategy. This file provides realworld experience that may help you
with this assignment.
Please submit your assignment.
For assistance with your assignment, please use your text, Web resources, and all course materials.
Reading Assignment
McGraw Hill Create – Chapters 4, 5, 6 and 8
Assignment Objectives
Compose, prepare and recommend strategies to achieve and sustain a competitive market profile.
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APA
831 words