Marketing Question
Explain the vertical integration options and directions for the following providers
VERTICAL INTEGRATION PAPER ASSIGNMENT INSTRUCTIONS
OVERVIEW
Vertical integration is part of the strategic operations of the healthcare organization. An
organization that is vertically integrated owns multiple part of their supply chain and controls the
commodities, manufacturing, distribution and retail portions of the market. In health care we see
this as integrated healthcare delivery systems where a managed care organization (MCO) or
Accountable Care Organization (ACO) provides acute patient care, multispecialty medical care
delivery system, is capable of contracting for various needed patient services and a payer.
INSTRUCTIONS
Using the information below provide options and directions in an APA formatted paper of at
least 500 words that is supported by 2 peer-reviewed, scholarly references and 1 instance of
Biblical integration.
Explain the vertical integration options and directions for the following providers:
(a.) A major academic medical center such as the University of Iowa
(b.) A five-person general surgery group
(c.) A manufacturer of durable medical equipment
Answer preview explain the vertical integration options and directions for the following providers
684 words