need help with strategic marketing internet exercise
Exercise 10.2American Customer Satisfaction Indexhttp://www.theacsi.org
1.What trends do you see in customer satisfaction since the ACSI began in 1994?Which industries have fared the best?
2.What are some potential reasons for the satisfaction trends across service sectors?
HEY DEAR,
MY ONLINE ACCESS IS
user name: tahairat@yahoo.com
password: Tyelle01*
IT IS VERY IMPORTANT THAT YOU USE THE CHAPTER TO CITE AND REFERENCE.
CHAPTER NEEDED IS 10.
Solution Preview
Customer Satisfaction
Based on data from the American Consumer Satisfaction Index, different companies have experienced fairly standard developments in customer satisfaction. In particular, since the inception of the index in 1994, almost all the listed companies have experienced a fairly constant score, with the changes not exceeding 5% across different years.
(390 words)