part of the final paper (Business strategy)

part of the final paper (Business strategy)

you should analyze the company of the Chipotle Mexican Grill. you should open the document of “MBA6611 Paper Template Summer ” first, and write the question 5 and question 6. but when you do the question 5 and 6, you have to read the “Chipotle Question 3 et 4.docx” first. The “Chipotle Question 3 et 4.docx” include the strengths, weakness, opportunity, threats (SWOT). According the SWOT, you can write the question 5 and 6.

you should write 3500 words, and use APA format. Do not plagiarism!

I have some reference for the paper, you can use it!

https://www.linkedin.com/pulse/strategic-analysis-chipotle-mexican-grill-amanda-mann/

https://sites.google.com/site/chipotleanalysis/external-analysis-of-chipotle

http://fernfortuniversity.com/term-papers/pestel/nyse4/2666-chipotle-mexican-grill–inc-.php

20181017042636chipotles_strategic_marketing

20181017042622strategies.alternative__1_

20181017042628chipotle_question_3_et_4

20181017042618mba6611_paper_template_summer_2010

Solution Preview

Strategy Development for Chipotle Mexican Grill
Introduction
Chipotle Mexican Grill is one of the fastest growing chains of restaurants in the United States. The organization that has been in existence for about twenty five years has managed year on year growth in sales due to its insistence on technology adoption. In the recent past, the firm has faced a number of internal and external challenges that hinder productivity. Recently, the firm has been on the limelight for the E.Coli bacteria that caused the illness of various customers leading to decreased sales. Other problems include high costs of commodities, limited items on the menu, rising competition from similar firms in the market and limited marketing campaigns. 

(3,920 words)