Management of Technology
| Style | APA |
| Number of words | 1560 |
| Number of sources | 0 |
| Spacing | Double |
| PowerPoint slides | 0 |
Question
Students are requested to read the opening case of chapter 9 “Protecting Innovation” from their book Strategic Management of Technological Innovation (Page Number-197-200) of e-textbook. Based on your understanding of the case and concepts studied until now answer the following question:
1. What industry conditions led to the revolution in the audio distribution described above? Which stakeholders stand to benefit most (or least) from this revolution? (Minimum 400 words)
2. Why did the music stores created by the record labels fail to attract many subscribers? What, if anything, should the record labels have done differently? (Minimum 300 words)
3. What factors led iTunes to be successful? (Minimum 400 words)
4. How do you think a move away from owning music led to record-setting music revenues? (Minimum 300 words)
NOTE: It is mandatory for the students to mention their references, sources and support each answer with at least 2 peer reviewed journal.
INSTUCTIONS
- Referencing and in-text citation APA
- Times New Roman (size 12, double-spaced)
- Without cover page or header
Requirements: explanation
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