Strategic Plan: Implementation Plan, Strategic Controls, and Contingency Plan Analysis or Alternativ

Strategic Plan: Implementation Plan, Strategic Controls, and Contingency Plan Analysis or Alternativ

Target Company: Google AdWords

Follow the instructions based on decision to complete the Strategic Plan or Alternative Capstone Project:

Strategic Plan: Implementation Plan, Strategic Controls, and Contingency Plan Analysis

Write a 1,400-word minimum strategic implementation plan in which you include the following:

Create an implementation plan including:
Objectives
Functional tactics
Action items
Milestones and deadlines
Tasks and task ownership
Resource allocation
Recommend any organizational change management strategies that may enhance successful implementation.
Develop key success factors, budget, and forecasted financials, including a break-even chart.
Create a risk management plan including contingency plans for the identified risks.
Format your paper according to APA guidelines.

Solution Preview

  The basic steps in the beginning and developing the Google AdWords business can be briefly presented in an implementation plan that involves yet not constrained to objectives, organizational structure adjustments, schedule and resource allocation, financial projections and budget. The motive of this implementation plan is to give a guide that will enable Google AdWords directors to accomplish their business objectives in a resource effectual and timely way.

(1,655 words)