Summarize Harvard Business Review.

Do an executive summary of Under Armour Article( with 5 recommendations) 3 pages
“Executive Summaries

Executive Summaries are much like any other summary in that their main goal is to provide a condensed version of the content of a longer report.

The executive summary is usually no longer than 10% of the original document. Executive summaries are written literally for an executive who most likely DOES NOT have the time to read the original [document].

Executive summaries make a recommendation. Accuracy is essential because decisions will be made based on your summary by people who have not read the original.

Executive summaries frequently summarize more than one document”

In addition, please find the following Good and poor examples of executive summaries at http://unilearning.uow.edu.au/report/4bi1.html (Links to an external site.)Links to an external site..

Solution Preview

This report is an evaluation and an analysis of the financial performance of the company and a press briefing that was to be released for the second quarter of fiscal 2010. The review was to consider the marketing strategy that the company was using, the activities that the company was engaging, products, and their competitors.
The company used various methods in their analysis to determine the financial performance of the company.

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