Week 4 reading

Week 4 reading

Reading
Questions
1.  What is the role of naming companies?
2.  What is an example of a store that you think does a good job tapping into the 5 senses.
Solution Preview

Reading Discussion

What is the role of naming companies?

            Naming companies plays various roles in the corporate sector. One of the purposes of providing businesses with names is for legal reasons. The viewpoint is based on the fact that the legal decisions made by enterprises are based on their names. For instance, financial institutions give loans to specific business names (Murray, 2018). At the same time, firms acquire patent rights for the goods and services under their names.

(330 words)
Open chat
Hello
Contact us here via WhatsApp