What is the scale of the industry (in units and dollars)?

Identifying Your Market (Unit 3 Individual Project)

Topic: Identifying Your Market (Unit 3 Individual Project)

Assignment Details

Conduct preliminary market research for your venture, and write a paper of 1,000- 1,500 words that respond to the following questions:
What is the scale of the industry (in units and dollars)?
What is the scope (geographical range) of the market? Is it local, regional, national, international, or global?
Is it a niche industry, or does it reach a mass market?
How profitable are the players in the industry?
What trends are occurring in the industry?
What competition is in the marketplace, and what are they doing?
Include visual aids where they are appropriate.

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What is the scale of the industry (in units and dollars)

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