Magazine Critique
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Revitalized Porsche Marketing
One of the primary ways through which businesses gain an increase in the market share is always through convincing the consumers that their products are much better than those from other companies. However, it is always difficult for the consumer to understand the potential in a particular product, if he or she does not get the opportunity to try it, due to the high costs involved in the purchase. Consequently, the car rental service recently initiated by Porsche Company in parts of the United States will be effective enough in providing a broad range of consumers with the opportunity to experience ownership of the different motor vehicle units from the company.
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